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Latest trends, best practices, and innovations in digital customer experience.
UGC: These Friends Who Mean Well !
If you’ve ever wondered what a cinema brand could bring to your customer relationship, this article is for you! UGC, aside from being a place to watch the latest film by Toledano and Nakache, is one of the tools that will best serve your brand image. Behind these three letters,…
The trends not to miss !
The world of digital marketing is in constant evolution, and to remain competitive, it is essential to closely monitor emerging trends. As we approach the end of 2023 and look ahead to 2024, several innovations are redefining the landscape of digital marketing. Let’s take a look! | Artificial Intelligence in…
My advisor is a robot !
Whether to streamline interactions or relieve your teams of tedious tasks, chatbots have become essential in customer relations. Fueled by artificial intelligence, they go by names like Ouibot (SNCF), Lara (Meetic), or Lucy (La Banque Postale). These conversational agents respond to your clients and address their simplest issues through messages,…
Survival Guide in the Digital Environment
Social networks are an integral part of our daily lives, and like any digital tool, the numerous advantages they offer come with a certain number of risks. You can find, in one of our recent articles, ways to combat cyberbullying. Regarding the risks of addiction and confinement, we recommend the…
AI in Social Media: A Digital Revolution
Artificial Intelligence (AI) has made its way into the media and social networks! In the digital age, media and platforms are increasingly reliant on AI to provide more personalized content, enhance user engagement, and even detect fake news. Let’s take a closer look at this newcomer in our lives! |…
Cyberbullying: How to Deal With It?
In France, insults, mockery, racist, sexist, or homophobic hate messages have been or are a daily reality for four out of ten internet users. Among 18-25 year-olds, this number even reaches 60%. School bullying no longer stops at the school gates but invades the privacy of their own rooms. Finding…
GP Explorer 2: Brands, Ready, Set, Go!
You’ve probably heard about it! On Saturday, September 9th, the GP Explorer took place, the second edition of a Formula 4 race initiated by the number one content creator in France, Squeezie. Each edition has proven to be a record-breaking event: On Twitch, where the audience reached a peak of…
5 Tips for a great Back-to-School Social Media Season!
Ah, back-to-school season… It’s always difficult to say goodbye to the sound of the waves and endless naps to hop on the subway. September isn’t just about gray skies and feeling down; it’s also synonymous with getting back in action, and we all know that a successful return requires preparation!…
Social Media, the new essential for customer experience
In France, 76% of the population is active on social media, and on average, the 4.66 billion internet users worldwide spend 2 hours and 34 minutes behind their screens every day. Such figures leave no room for doubt: your company must be present on these platforms. That’s why we offer…